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Hard Seltzer News

White Claw Shortage

Reminiscent of the 2011 Norwegian butter crisis, the United States faces a deceptively frivolous shortage of our own. There’s not enough White Claw to go around, and this could have a lasting impact on the industry.

Fizz Fight: “The first spiked seltzer Festival”

Self-proclaimed “first festival of its kind” promises to be an experience.

one canned beverage maker changes american lexicon nationwide

Read about how “spiked seltzer” became “hard seltzer” despite regional preference.

We want to know your opinions

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We ultimately want to know which hard seltzers to throw your way, and right now we’re making recommendations based on our gut feelings and common sense. It would really help us out to have some real data so we know we’re not just making stuff up. Eventually we’d love to tell you that if you love, say, Cucumber Lime Agua Fresca, we have evidence that you might like, say, H2Roads Raspberry (even though every reviewer thinks they’re really different).